Introducing the ULTIMATE mini-me product...Kiddimoto

From the moment you lay eyes on a Kiddimoto balance bike, you find yourself squealing 'IF ONLY'... Why, oh why, didn't they exist when I was a kid?

Forget spokey dokeys and handle bar tassles to make your first bike the best on the block...

The Kiddimoto bike is the complete package of cool. Kitted out to look like your Dads Ducati, or your big brothers Kawasaki, this new balance bike is sure to rock the socks off any kid who's ready to jump onto his first set of wheels.

European designed and made, these bikes are kid ready.

With sightings of 5 year olds ripping it up on BMX tracks worldwide, Kiddimoto bikes will teach your child all the balance skills they need so that their next 'big boy/girl" bike is training wheel free.

Available in the Scrambler and Superbike, your child can decide if they have the need for speed or thrill of the land.

The Superbike is designed to mimic the motocross GP bikes and the Scrambler is the supreme dirtbike. Both styles are available in a series of bright bold spliced colours, on a natural birch plywood frame. Kiddimoto wheels have wooden spokes, a steel rim and a treaded rubber tyre.

Perfect for use around the home, at the local park, and as they are compact and lightweight, easy to transport in the boot of the car.

Aimed at the 2-6 year old, balance bikes have become an essential developmental tool for most families. Kiddimoto bikes are not only a motor-skills 'must have', they are simply very very cool.

With prices starting at $299, Kiddimoto bikes are available through select childrens boutiques, toy stores and motorcycle retailers nationally. Exclusive limited edition colours available on-line at www.kiddimoto.com.au

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Moppit Springs into Summer 2009 with colour and cool

Colourful, stylish and comfortable are the words that will collide this September when the Moppit Spring Summer 09 collection hits stores nationally!

Known for it's on-trend street appeal, Moppit kids everywhere will have fun this Summer flaunting their cool in Moppit's must have pieces!

Girls will adore the pretty skirts & Summer dresses in 40's inspired silouhettes and baby doll frou frou frocks. Not to mention the oh so cool tees sporting chic prints such as flowers, bunny rabbits, unicorns, butterflies & rainbows in every colour imaginable!

The Moppit boy loves to mix & match his wardrobe, he can run, jump, hop and tumble in his shorts, sleeve-less hoodies, vests and of course the famous Moppit statement tee! Big Scary Monster anyone!

With Moppit approaching it's 10th birthday, every change of season see's this cult kids label going from strength to strength. Each season parents love that it delivers on design, durability, functionality and most importantly affordability.

Priced from $29.95 the Moppit Summer 09 collection will be a wardrobe favourite! Available from selected children's boutiques from September 2009.

Moppit fans can view stockist details and their new summer wardrobe online at www.moppit.com.au

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White Soda Swim splashes into store this summer

Aussie kids love summer...

For six months of every year our children practically live in their swimsuits, the beautiful colours mimic the sounds of laughter and the very idea of pulling on their favourite swimsuit represents a summer of water play.

"White Soda was born from a foundation of fashion and fun" say Melbourne based sisters Danielle Thurston and Romi Okun.

A collection of girls and boys mix and match swimwear and accessories in classic styling with a modern twist. The concept is simple - summer swim essentials that have a serious side without sacrificing style.

Australian designed and made, White Soda swim is constructed from UPF 50+ chlorine resistant stretch PBT. With many parents frustrated at the short life span of their children's swimwear, the White Soda collection is kid ready... colourfast and tough, a child should should grow out of their swimwear, not have it fall apart while it still fits perfectly.

The White Soda debut collection features matching co-ordinates in this seasons must have sorbet colours - rash tops, matching separates, boardshorts, bikinis, one-pieces, hats and swim nappys. For active children aged 0 - 8 years. Available from leading childrenswear boutiques nationally including Kido, Dragonfly and Coochicoo. www.whitesoda.com.au

White Soda will be showing their debut collection at the Kids in Style exhibition, held at the Royal Exhibition Building, Melbourne, from July 30 - August 3rd 2009.

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